Numbers tell part of the story. Digital Advengers tracks clicks, impressions, and conversions. But engagement matters too. Brand visibility, repeat inquiries. Reports, tweaks, attention. Campaigns need care. It's ongoing, not "set and forget."
Metrics to Watch
- CTR: Clicks matter.
- Conversions: Who actually acts.
- Cost per Action: Smart spend.
Qualitative Signs
- Recognition: People remember your brand.
- Engagement: Comments, calls, shares.
- Behavior: Repeat visitors.
Active Monitoring
- Reports: Weekly or monthly.
- Adjustments: Fix underperforming ads.
- Experiment: Try new headlines, visuals.